Amber Kroeker, MPH

Co-Founder of Pip & Grow | Infant Safety Advocate & Public Health Expert

Amber Kroeker is a passionate advocate for infant well-being, blending her expertise in public health with a deep commitment to helping families create safer environments for their children. With a Master’s in Public Health and extensive experience as a Health Educator, Amber is a leading voice in the infant safety community.

As the co-founder of Pip & Grow, Amber played a pivotal role in developing the Smitten Sleep System, a revolutionary product designed to provide safe, accessible sleep solutions for babies. In addition to her work at Pip & Grow, she serves as a Child Injury Prevention Program Coordinator at a children’s hospital in Portland, Oregon, where she applies research-driven strategies to improve child safety on a broader scale.

Amber’s journey as a single mom at 18 taught her the profound challenges of balancing a child’s needs with financial constraints. Now a proud mom of three boys, she draws on these experiences to fuel her mission of making the world safer, more supportive, and more loving for babies and families everywhere.

Fun Fact: Amber’s combination of professional expertise and personal resilience inspires her daily work to create impactful, life-changing solutions for families.